The global loyalty management program market is likely to gain momentum from strict government rules and regulations on customer services. Fortune Business Insights, in a published report, titled, “Loyalty Management“ Market, Size, Share and Global Trend by Type (Customer Retention, Customer Loyalty, Channel Loyalty), By Deployment (On-Premises, Cloud), By Organization Size (SMEs, Large Enterprises), By End-User (BFSI, IT and Telecommunication, Retail, Travel and Hospitality, Manufacturing, Media and Entertainment, Hospitality, and Others) And Geography Forecast till 2026,” states that the global loyalty management market is anticipated to reach USD 7,126.8 Mn by the end of 2026, exhibiting a CAGR of 16.84% during the forecast period from 2019 – 2026. The market was valued at USD 2,133.2 Mn in 2018.
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Kobie Marketing and Capillary Focus on Innovative Product Launches to Attract Customers
Kobie Marketing, a developer of solutions to drive customer loyalty, based in Florida, announced that it has launched Kobie Alchemy X in May 2019. It is the next-generation real-time loyalty platform that is developed using configuration as a key component. It has eliminated the need for custom development when modified, or new business requirements come up. Moreover, Kobie Alchemy X is infused with a marketer-friendly, advanced interface to seamlessly guide the users through the creation of contextual customer interactions.
Capillary Technologies, a mobile loyalty solution provider, headquartered in Singapore, unveiled DealHunt in January 2019. It is considered to be the first shopping app that offers exclusive deals and coupons across more than 20 categories. Customer can choose from over a thousand brands on both offline and online platforms. These include health, beauty, electronics, food, travel, beauty, and more genres. The iOS version will be available later this month while the Android version is already available for download on Google Play Store.
For more information in the analysis of this report, visit https://www.fortunebusinessinsights.com/industry-reports/loyalty-management-market-101166
Top Players
- Comarch
- IBM
- Oracle
- Aimia
- SAP
- Verizon
- Bond Brand Loyalty
- Tibco Software
- Capillary
- ICF Next
- Antavo
- Maritz
- Blueocean
- Epsilon
- Kobie Marketing
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Table of Content
1. Introduction
- Definition, By Segment
- Research Approach
- Sources
2. Executive Summary
- Market Dynamics
- Drivers, Restraints and Opportunities
- Emerging Trends of Market
3. Key Insights
- Macro and Micro Economic Factors
- Key Technological Developments
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